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About Us

Founded by a successful retail entrepreneur and award-winning designer dedicated to bridging the gap between creative vision and market dominance.

01

From Design to Market

Objective is an avant-garde agency dedicated to curating and representing leading and emerging design studios.

 

We don’t just manage portfolios; we provide strategic market placement for visionary brands across Asia and beyond.

Our strength lies in our dual perspective: we deeply understand design on the drafting table and the commercial realities of the retail floor.

 

We know exactly what makes a product resonate, ensuring that world-class design translates into global market success.

Our mission is to provide established and emerging brands with a strategic gateway to the market.

 

By handling representation and market placement, we ensure your designs are positioned before the world’s most discerning buyers and curators.

 

We take the complexity out of expansion, allowing visionaries to focus on creation while we secure their place in the global spotlight.

02

Team

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David Lee
Regional Director

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Javier Moreno
Regional Manager, Europe

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Cindia Lim

Regional Manager, Asia

03

Talk to us

Ready to grow your brand in Asia and beyond?

Provide your details below, or write us an email to letsgo@objective.rocks and let’s discuss how we can help you make an impact.

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