Gufram is an Italian design provocateur that rejects the predictable in favor of "Domestic Pop Art."
Founded on a desire to subvert the limits of industrial design through the creative use of polyurethane foam, the brand collaborates with iconoclastic visionaries like Studio65, Drocco & Mello, and Maurizio Cattelan.
By transforming high-performance materials into cultural landmarks, Gufram creates icons that function as both functional seating and bold, surrealist sculpture.

We build domestic theater for those who refuse to let the world grow dull.
Gufram - Asia Representative
Southeast Asia Region
As the official regional representative for Gufram, we bring "Domestic Pop Art" to Southeast Asia’s most daring and prestigious projects.
We provide architects, designers, and specifiers with the specialized technical expertise and resilient materials required to integrate Gufram's collection into world-class residential and hospitality spaces.
We are actively expanding Gufram's regional footprint and welcome inquiries from luxury showroom resellers looking to represent the brand, as well as private homeowners seeking the pinnacle of outdoor entertaining.
From technical architectural specification to private installations, we serve as your dedicated gateway to the Gufram collection.









